Case Study: Building a commercial team from scratch for the launch of a new Oncology division
The challenge
A Biotech company was looking to launch their Oncology division within the UK and wanted to build their commercial function (Marketing, Key Account Managers & Market Access) within a tight timeframe to be ready to launch.
The solution
We were required to recruit a Head of Marketing, Senior Key Account Managers x 4 and Market Access Managers x 2 on a permanent headcount basis.
Candidates had to have a background in Oncology and launch experience.
The outcomes
3 candidates for each role were put forward for 1st interview; 2 subsequently invited to the assessment centre
All roles successfully recruited within 3 months with candidates who had significant Oncology experience
- Head of Marketing
- 2 x Market Access Manager's
- 4 x Senior Key Account Manager’s
Customer feedback
“I didn’t think it would be possible to source such a high quality team in such a short time. To have done this with such a tight brief we have been really impressed and delighted. We worked as a true partnership and I believe we have the best possible team for our launch”
Sales & Marketing Director